A-Frame Signage: Driving Foot Traffic for Fades International
Retail businesses depend on high visibility. Fades International Barber Shop, located on a busy street in Ottawa, needed a durable, high-impact advertising tool that could effectively communicate their service quality and offerings to passersby and drive walk-in traffic.
The FIWE Media solution involved designing and producing an all-weather A-Frame sign tailored for the outdoor environment. Our strategy centered on immediate visual appeal and trust: we featured nine high-quality examples of the barbers’ work to build instant visual confidence, paired with a prominent display of their core services (Fades, Beard Trims, Outlines, Designs) and primary contact information.
This project showcases FIWE Media’s end-to-end capabilities, handling the entire process from initial graphic design and layout to high-quality, large-format printing onto durable, weather-resistant material. The result is a consistent, effective retail marketing asset that supports Fades International’s goal of increasing local brand recognition and immediate sales.